[Market capacity]
 
The Enterprise Management System is a fundamental support to all enterprises. Its market is steady and grows continuously, sometimes faster and sometimes slower.
 
Anyway, it is true to say 'Make the World Digitalized'.
 
Here we would like to give some data about the market capacity if we have to, coming from books published by SAP in China.
i)  The world’s annual growth rate was 23% in 2001.
ii)  The annual sales income in the world was over 100 Billion US Dollars in 2005/2006.
 
For another way to calculate the market capacity, we can refer to APICS from United State:
>> The investment on IT of a company should cover 3%-6% of its total sales, evening distributed between the software investment and the hardware investment. <<
 
[Link]
APICS, the Association for Operations Management is the global leader and premier source of the body of knowledge in operations management, including production, inventory, supply chain, materials management, purchasing, and logistics.   
  
[World tendency]
 
1)      In general it is a continuously growing market:
    a)  The reason for growth is that more and more SMEs are participating in the process and expanding their investment.
    b)  The reason for the lower growth rate is that the concentrated investment from large corporations has almost stopped;
    c)  As the number of large corporations to SMEs is 1: (70-98), we can definitely see a growth overall.
 
2)      From a historical development point of view, we can see that it is right the time and it is very necessary for SMEs to implement corporate management digitalisation, which has evolved to the new battlefield for companies to compete in the world market.     
 
3)      Compare to large corporations with abundant funds and clear labour distribution, employees of SMEs often holds multiple job responsibilities at the same time, and their job responsibilities changed more easily. This creates higher requirements to software providers, from products, services to quotations, as obviously SMEs may not have that much money too.
  
[Peer companies]
 
SAP:        
The world largest software company specialised in large enterprises management.
It was founded in 1972 in Germany, with 290,000 employees at the moment,
and an annual revenue of 7.2 Billion Euro in 2001.
 
Sage:       
The world largest software company specialised in SME management.
It was founded in UK in 1981, with 130,000 employees at the moment,
and an annual revenue of 1.5 Billion Euro in 2007.
 
Oracle:  
Well known for its superb database products.
It also provides application products on enterprise management, but not as good as SAP’s products.
 
[Episode]
Oracle invited us to attend its new database products released in 2007/2008.
They said to us very sincerely: "We know you. We know your product. And we know your thoughts. They are just great!"